Scale Publishing Business with Global Collaboration
Dear Subscribers, in this post, we provide a link to our interactive podcast discussingChapter 18 of the Substack Mastery book by Dr Mehmet Yildiz.
Please click on this link to listen to or download the podcast.
Alternative you can read the script below.
Transcript of the podcast
Speaker 1: Okay, so you’re rocking that newsletter game. Your Substack is thriving. But there’s that little voice, right? That one that whispers, book deal, book deal.
Speaker 2: It’s a common whisper. Many hear it.
Speaker 1: It’s practically shouting in my ear. And I bet I’m not the only one who started like a maybe someday book proposal that’s gathering virtual dust somewhere.
Speaker 2: Happens to the best of us.
Speaker 1: But what if today could be someday? What if there was a way to take that Substack magic and, I don’t know, bottle it into a real-life book?
Speaker 2: Well, that’s what we’re diving into today.
Speaker 1: Exactly. We’re looking at Chapter 18 of Substack Mastery by Dr. Mehmet Yildiz. And let me tell you, this chapter is all about turning that author dream into a reality using this platform called Readsy. Have you come across it?
Speaker 2: I have. It’s making quite a name for itself. And for good reason. It’s designed to help writers navigate what can feel like a daunting publishing world.
Speaker 1: See, now daunting is putting it mildly. It’s enough to make you want to crawl back into bed and just hit publish on another Substack post. But Readsy, from what I’m gathering, it’s like having a publishing fairy godmother, right?
Speaker 2: In a way, yeah. But instead of waving a wand, they’re connecting writers with editors, designers, marketers, basically all the ingredients you need to turn a collection of Substack posts into a professionally polished book.
Speaker 1: Okay, now you’re speaking my language. So it’s like that moment in a movie montage where the hero finally gets the right team assembled.
Speaker 2: Exactly. They’ve created this marketplace, but it’s not just any old freelance platform. They’ve handpicked these professionals, folks who understand the publishing world inside and out.
Speaker 1: And more importantly, they understand writers. Because let’s be real, we’re a different breed.
Speaker 2: That we are. But let’s break down what they offer, because Dr. Yildiz gets into the nitty gritty and there’s a lot to unpack.
Speaker 1: Please do, because my to-do list is already a mile long. And the thought of adding, learn everything about publishing, just makes me want to order takeout and binge-watch something.
Speaker 2: I hear you. And that’s the beauty of Readsy. They take care of so much of it for you.
Speaker 1: Music to my ears. So where do we even start?
Speaker 2: Well, Dr. Yildiz breaks their services down into seven main categories, but let’s be honest. The one that makes most writers breathe a sigh of relief is editing.
Speaker 1: Oh, tell me about it. I mean, I love my work, but after staring at the same words for days on end, I start seeing typos that don’t even exist.
Speaker 2: The brain plays tricks on you. That’s why having a fresh set of eyes on your work is crucial. And not just any eyes—ones that understand the nuances of your genre, your voice, your message.
Speaker 1: So we’re not just talking about someone who can spot a missing comma here and there. We’re talking about someone who gets what you’re trying to do with your words.
Speaker 2: Exactly. And that’s where Readsy shines. They offer different levels of editing to suit different needs. You’ve got your big picture developmental editors. They look at the overall structure, the pacing, the argument. They make sure your story, your message really lands.
Speaker 1: OK, so they’re like the architects making sure the foundation is solid.
Speaker 2: And then you’ve got your copy editors, the grammar gurus who swoop in to catch those pesky typos and ensure consistency.
Speaker 1: Making sure all the windows are in the right place.
Speaker 2: Precisely. It’s a team effort. And Dr. Yildiz makes a great point about finding an editor who gets your niche. Like if you’re writing about the history of cheesemaking or something.
Speaker 1: Okay, now there’s a book I would read.
Speaker 2: Right. So you wouldn’t want an editor who specializes in, say, thrillers. You need someone who understands the nuances of curds and whey.
Speaker 1: You need someone who appreciates a good cheddar.
Speaker 2: Exactly. It’s about finding that perfect match, someone who can elevate your work without sacrificing your unique voice.
Speaker 1: OK, so we’ve got the words tightened up. But what about the look of the book itself? Because as much as I love a good spreadsheet, I’m not exactly a design whiz, which is where I personally start to panic. I can wrangle words, but design, that’s a whole other beast.
Speaker 2: And we’re not just talking about slapping a pretty cover on it and calling it a day.
Speaker 1: Well, no, it’s so much more than that. It’s about creating a cohesive look and feel from the cover to the layout of the pages. It’s about understanding typography and white space and all those little details that can make a big difference.
Speaker 2: You see, this is why I need people like you. But seriously, Dr. Yildiz goes into detail about the importance of a strong visual identity. And it makes total sense, right? I mean, we’re visual creatures.
Speaker 1: Absolutely. And the right design doesn’t just make your book look good. It reinforces your message. Think about it—a cookbook with bland food photography? No thanks. Or a self-help book with a cover that looks like a textbook.
Speaker 2: Pass. Want something that draws me in, that makes me feel something.
Speaker 1: Exactly. And that’s what a good designer brings to the table. They understand how to visually translate your words into something that resonates with readers.
Speaker 2: So basically, they’re like visual translators. They speak the language of design so we don’t have to.
Speaker 1: Precisely. And just like with editing, Readsy connects you with designers who specialize in different genres and styles. So whether you’re writing a gritty crime novel or a whimsical children’s book, they’ve got you covered.
Speaker 2: This is all sounding very choose-your-own-adventure, but for publishing. You get to pick and choose the services that make sense for your book, your budget, your vision.
Speaker 1: Exactly. And speaking of vision, let’s talk about the M word, the one that makes some writers want to hide under their desks.
Speaker 2: Oh no, not the M word. Anything but that.
Speaker 1: Marketing. Because even the most brilliantly written, beautifully designed book won’t sell itself if nobody knows about it.

Purpose of Chapter 18 in Substack Mastery Book
In this chapter, you will get a summary of his manuscript designed to onboard freelance writers and content entrepreneurs to Reedsy, highlighting compelling reasons for this and covering the pros and cons independently. While he crafted this chapter primarily for advanced writers and published authors, aspiring writers on Substack who are thinking about writing a book may also find it helpful. His goal is to introduce another powerful tool for Substack writers to consider — one that you can embrace if it aligns with your needs and aspirations or set aside if it doesn’t. I am simply a messenger and strategist offering you options to choose from.
Links to Available Free Chapters of the Substack Mastery Book
He published the book chapter for free on his website and also on Medium for his followers. You can access all his chapters from the following links. He provided the free version link at the top of each story. If you are not a member of Medium, you can read the chapters from his website for free.
Preface of “Substack Mastery” for Beta Readers, Chapter 1, Chapter 2, Chapter 3, Chapter 4, Chapter 5, Chapter 6, Chapter 7, Chapter 8, Chapter 9, Chapter 10, Chapter 11, Chapter 12, Chapter 13, Chapter 14, Chapter 15, Chapter 16, Chapter 17, Chapter 18.
We will do the same for previous chapters soon and share them on our newsletters here. Thank you for reading, providing feedback to improve this book, and also subscribing to our newsletters.
Our senior editor
Britni Pepper summarized the first three chapters and the 4, 5, 6 in similar audio format in two different posts we link below. We believe these summaries will speed up your learning and save you time. Our goal is to make your journey easier and more enjoyable with editorial and curation support.
Aiden MC , , our editor/content curator, a YouTuber and our media coordinator will also convert them to YouTube videos on our new channel Substack Mastery.
Subcribe to Our YouTube Channel
We curated many great newsletters from our community members and will share them in another post soon on Medium, Substack, and the ILLUMINATION community blogs syndicated at digitialmehmet.com blogsite. For those who missed our previous newsletter, here is the latest episode of our curated newsletters. Here is our recent episode on Substack.



Leave a Reply