The company clearly needs a new strategy, and urgently: the previous one has led to serious problems that the new CEO will have to address in the next year or two. Read my analysis of the outgoing CEO’s mistakes in my newsletter, Strategic Seeing. Subscribe to the newsletter or listen to the podcast, and also check out my mini-book on strategy, Red and Yellow Strategies: Flip Your Strategic Thinking and Overcome Short-termism.
What strategic mistakes has Nike made?
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