Paradoxes in business strategy can turn success into a strategic dead end.
Being first doesn’t always mean winning. The story of XYZ shows how paradoxes in business strategy confuse product innovation with long-term advantage.
Their product launched ahead of the pack — and opened the floodgates for rivals.
The team’s focus on strategic thinking vs strategic planning made them underestimate how fast the market could react.
Sometimes, contrarian views on business strategy are the ones that save you.
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Svyatoslav Biryulin
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I write about cognitive biases in business strategy and mental models for strategic decision making. Subscribe to get new articles delivered straight to your inbox.



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