Stop treating your company like a symphony orchestra.
Real strategy doesn’t come from a fixed score. It comes from improvisation around a shared theme.
Think of strategy as jazz — flexible, responsive, and always grounded in shared harmony.
Your team doesn’t need perfect instructions. They need shared principles and room to play.
That’s what creates strategic flexibility — and real-time adaptation.
And when everyone knows the tune, leadership alignment comes naturally.
It’s messier than classical music — but a lot more powerful when done right.
Read the full article in my newsletter or on the website.
Svyatoslav Biryulin
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I write about cognitive biases in business strategy, mental models for strategic decision making, and paradoxes in business strategy. Subscribe to get new articles delivered straight to your inbox.



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